The Real Reason Your Concealer Isn’t Working

Not all concealers are created equal. It might sound cliche, but it’s true. But there’s a little bit more to the story. In this article, we’ll discuss what you should look for in your concealer purchases, and what to avoid in order to best protect your mature skin.

Concealer Pros

When you are purchasing your concealer, perhaps you are only thinking about color. You might be focusing solely on the shade to ensure that it matches your skin tone. While that is extremely important, there are so many other things you should consider when making your concealer purchase. 

For example, keep an eye out for products that advertise natural methods and natural ingredients. Later in life, your skin becomes more sensitive to these methods and ingredients, and having all-natural products can make a huge difference in the success of the product use. 

Likewise, look for the consistency of the product. Most of the time, runnier concealers do not get the job done and can make your face look more oily than it is. A thicker concealer, when made well, can help cover up the blemishes while also providing relief to your skin through the use of active ingredients. 

Lastly, definitely look for the right shade, as we mentioned previously. Generally speaking, a shade slightly lighter than your skin tone will be best for dark under-eye circle coverage, and a shade closest to your skin tone will be best for covering up other blemishes.

Concealer Cons

If your concealer does not advertise that it is all natural, it could be bad news. For instance, if your concealer contains parabens, you could be exposing your skin to a toxic chemical that companies use to increase the shelf life of a product. 

Likewise, if your concealer is listed as “unscented” rather than “fragrance-free,” they are trying to trick you. Fragrance-free means that there are no added scents to your product, because those tend to be added chemicals that are bad for you. If a product is listed as unscented, that simply means that the product might include a chemical designed to mask any unwanted smell. Therefore, it is not chemical free or fragrance free.

Usually concealers will not have fragrances in them anyway, but that is a sure fire way to know if the company you are buying from upholds ethical practices across the board.

The Ultimate Example of a Good Concealer

The Fièra Cosmetics Luxury Concealer is a great example of a product that helps uplift mature skin. Using active ingredients such as sodium hyaluronate, hydrolyzed collagen, vitamin E, vitamin C, lecithin, and haloxyl, the Luxury Concealer actually protects and restores your skin while also providing fabulous coverage. 

Plus, all Fièra products are all-natural. That means cruelty-free, fragrance-free, paraben-free, gluten-free, and non-GMO. 

Choose from five available shades, and if you are not completely satisfied with your purchase, you can utilize the 30-day, no-risk, money-back guarantee. 

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