Reality Tested by Over One Million Mature Women
PREMIUM MAKEUP & SKINCARE IN ONE PRODUCT
- Made with premium skincare ingredients
- Lightens and reduces appearance of dark spots or circles
- Hydrates and draws moisture to skin
- Gives skin a plump and dewy appearance
ONE-FORMULA-FITS-ALL CONCEALERS VS. FIÈRA’S 40+ FORMULA
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Formulation
- Mass market makeup
Mass market formula made for younger, smoother, “wrinkle-free” skin
- Fièra luxury concealer
Formulated specifically for 40+ year-old skin that has more texture, dark spots, or wrinkles
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Usage
- Mass market makeup
Requires you to buy and wear foundation
- Fièra luxury concealer
Worn as an easy 2-in-1 concealer and foundation
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Coverage
- Mass market makeup
Heavy full coverage formula that settles, cakes, and dries into creases and lines on skin
- Fièra luxury concealer
Light, all-day, full coverage formula that doesn’t dry and stays out of those fine lines
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Longevity
- Mass market makeup
Within hours it’s like a highlighter for wrinkles around mouth and eyes
- Fièra luxury concealer
Reduces the appearance of dark undereye circles, crows feet, smile lines, and mouth wrinkles all day long
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Pigment
- Mass market makeup
Pigments are too light and don’t cover enhanced dark circles or dark spots
- Fièra luxury concealer
More pigment so it covers dark spots, dark circles, or blotchy complexion without being thick and cakey
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Feel
- Mass market makeup
Feels sticky, heavy, or drying on the skin
- Fièra luxury concealer
Feels hydrating and completely weightless, like your own skin
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Anti-Aging
- Mass market makeup
No anti-aging ingredients, just a concealer
- Fièra luxury concealer
Has premium skin-care ingredients built in
SIX ACTIVE SKIN CARE INGREDIENTS
Scientifically-proven ingredients for firmer, brighter, and younger-looking skin
Sodium Hyaluronate
Hydrate & tighten- Provides maximum hydration to the skin
- Results in visibly tighter and healthy-looking skin
Vitamin C
Improve appearance- Visibly improves skin tone
- Reduces visible signs of aging
Hydrolyzed Collagen
Achieve a youthful looking complexion- Helps in achieving a dewy, fresh, and youthful look
- Beneficial for dry and damaged skin
Lecithin
Restore smooth skin- Helps restore a smooth and soft appearance
- Reduces visible signs of aging
Vitamin E
Reduces appearance of sun damage- Protects the skin from environmental stressors
- Reduce the appearance of fine lines and wrinkles
Peptides
Visibly reduce dark circles- Helps lighten and fade dark circles and eye bags
- Stimulates collagen production
Ingredients
Aqua/Water/Eau, Caprylic/Capric Triglyceride, Bis-Diglyceryl Polyacyladipate-2, VP/Hexadecene Copolymer, Cetyl Alcohol, Ozokerite, Silica Dimethyl Silylate, Phytosteryl Macadamiate, Phenoxyethanol, Chlorhexidine Digluconate, Ethylhexylglycerin, Hydrolyzed Collagen, Tocopheryl Acetate, Ascorbyl Palmitate, Retinyl Palmitate, Glycerin, Propylene Glycol, Sodium Hyaluronate, Steareth-20, Lecithin, Magnesium Ascorbyl Phosphate, Tocopherol, N-Hydroxysuccinimide, Chrysin, Potassium Sorbate, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, [+/- Titanium Dioxide (CI 77891), Ultramarine Blue (CI 77007), Iron Oxides (CI 77491, CI 77492, CI 77499)].