TRUSTED BY OVER 1 MILLION WOMEN
Fearless Formulas for 40+ Skin
Bold enough to know better. Everything you need, nothing you don't need.
Carefully Curated Collections
Solution-Focused Sets
Wrinkles | Dark Circles | Dark Spots
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Fearless Formulas
Reality-Tested | Cruelty-Free | Paraben-Free
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Reality Tested by Over One Million Mature Women
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Luxury Concealer
This is absolutely the BEST under eye concealer I have ever used! It doesn't settle in your creases at all. I'm 57 years old and it works beautifully on my skin. I HIGHLY recommend.
Jana C. Verified Buyer
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Apple Stem Cell Cream
This works. Made a difference in my forehead wrinkles and smile lines after 2 months of use. I'm 68 and love the brightness and smoothness of my skin.
GinaLoretta H. Verified Buyer
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Citrus Stem Cell Serum
Has done wonders for the elasticity and the coloring of my skin! I look so much younger. I am getting to where I don't even need makeup at 40 yrs old! I swear by this stuff!
Kara C. Verified Buyer
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Latest Articles
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Top Skin Treatments Women Over 40 are Getting: ...
As we age, our skin begins to show signs of change. Women over 40 often start to see fine lines, wrinkles, dark spots, and sagging skin. These changes are natural,...
Top Skin Treatments Women Over 40 are Getting: ...
As we age, our skin begins to show signs of change. Women over 40 often start to see fine lines, wrinkles, dark spots, and sagging skin. These changes are natural,...
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Can an Apple a Day Keep the Esthetician Away?
We have often heard the saying, “An apple a day keeps the doctor away.” It’s a thing that reminds us of the health benefits of eating apples regularly, as they...
Can an Apple a Day Keep the Esthetician Away?
We have often heard the saying, “An apple a day keeps the doctor away.” It’s a thing that reminds us of the health benefits of eating apples regularly, as they...
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How to Choose a Vitamin C Serum Like a Dermatol...
Dermatologists consider Vitamin C Serum to be a non-negotiable in any skincare routine, and for good reason(s). It brightens your complexion: Vitamin C inhibits melanin production, which can reduce dark...
How to Choose a Vitamin C Serum Like a Dermatol...
Dermatologists consider Vitamin C Serum to be a non-negotiable in any skincare routine, and for good reason(s). It brightens your complexion: Vitamin C inhibits melanin production, which can reduce dark...
