Collection: Skincare for Dry Skin

Skincare for Dry Skin Women Over 40

Dry skin after 40 is more than a seasonal thing. Hormonal changes, a thinner skin barrier, and less natural oil production can leave your face, neck, and chest feeling tight, flaky, or rough all year round. The right skincare routine helps bring back that soft, hydrated feel your skin has been missing.

Fièra's skincare lineup is built from the ground up for women over 40. Every formula here is packed with hydrating ingredients like hyaluronic acid, ceramides, squalane, and shea butter that work with your skin's changing needs instead of against them.

Why Does Skin Get Drier After 40

Oil production slows down as estrogen levels drop during perimenopause and menopause. At the same time, your skin barrier gets thinner, which means moisture escapes faster. This combination is what makes skin feel tight, look dull, and show fine lines more easily.

Hydrating skincare helps support the skin barrier so it can hold onto moisture longer. Ingredients like hyaluronic acid pull water into the skin, while ceramides and natural oils help seal it in.

What to Look for in a Moisturizer for Mature Dry Skin

A good moisturizer for 40+ skin does two things at once. It adds hydration and it locks that hydration in place. Look for formulas with both humectants (like hyaluronic acid and glycerin) and emollients (like squalane, shea butter, and plant oils).

MoistureWiser™ ($47) checks both of those boxes. It combines a peptide complex with niacinamide, squalane, and shea butter for hydration that lasts. It also helps smooth the look of fine lines and supports a brighter, more even tone. Use it morning and night.

The Apple Stem Cell Cream ($35) is another strong pick, especially if you want something lightweight that absorbs fast. It uses apple stem cell technology along with macadamia seed oil and vitamin E to soften fine lines and calm redness. Over 7,700 verified buyers have rated it 4.4 stars.

Can a Serum Help With Dry Skin

Yes. Serums deliver active ingredients deeper into the skin because they have smaller molecules than creams. Layering a serum under your moisturizer gives your skin an extra boost of hydration and protection.

C-ing is Believing™ Vitamin C Serum ($49) pairs three forms of vitamin C with hyaluronic acid and Caribbean orange stem cells. It helps fade dark spots and supports a brighter, more hydrated complexion. It is gentle enough to use twice a day, and it layers well under any Fièra moisturizer.

Do Not Forget Your Neck and Chest

The skin on your neck and chest is thinner than on your face, and it dries out faster. Most face creams are not made for this area.

Néckligée™ Firming Neck & Chest Cream ($40) was designed for this exact concern. It has ceramides to rebuild the skin barrier, ectoin to protect against moisture loss, and vitamin C to brighten. The whipped texture absorbs fast and never feels greasy or heavy.

Does Your Cleanser Matter for Dry Skin

More than you might think. Harsh cleansers strip away natural oils and leave dry skin feeling even tighter. A gentle, soap-free formula cleans without taking away what your skin needs.

Transfoamational™ Oil to Foam Cleanser ($29) starts as an oil that melts away makeup, then turns into a light foam that rinses clean. It has olive, argan, jojoba, and coconut oils plus ceramides to protect the moisture barrier while it cleans. Over 440 buyers gave it a 4.8-star rating.

The Belle of the Balm™ Makeup Melting Cleansing Balm ($36) is another option if you prefer a balm texture that melts into skin and dissolves stubborn makeup without any tugging or pulling.

Save More With Skincare Sets

If you are building a full routine, Fièra's bundled sets save you up to 25% compared to buying each product on its own. The Total Skin Renewal System ($107, save 25%) is a top-rated starter set with over 3,800 reviews. The Skincare Set ($96, save 15%) is a lighter option if you want to try a few essentials together.

You can save even more with AutoShip, which gives you up to 33% off every recurring order. Plus, every purchase earns points through the Loyalty Rewards Program that you can put toward future products.

Not sure which shade of concealer pairs best with your skincare? Try the free Shade Match Quiz to find your match in under a minute.

Frequently Asked Questions

What is the best moisturizer for dry mature skin? 

MoistureWiser™ is formulated for women over 40 with dry skin. It combines hyaluronic acid, squalane, shea butter, and a peptide complex to deliver long-lasting hydration while smoothing the look of fine lines.

Can I use vitamin C serum on dry skin? 

Yes. C-ing is Believing™ Vitamin C Serum is hydrating and gentle enough for dry, sensitive skin. It pairs hyaluronic acid with vitamin C to boost moisture and brighten dull, uneven tone.

How often should I moisturize dry skin over 40? 

Twice a day, morning and night. Applying moisturizer right after cleansing helps lock in hydration while your skin is still damp. Layering a serum underneath gives even more moisture.

Are Fièra products safe for sensitive dry skin? 

Yes. All Fièra skincare is paraben-free, cruelty-free, and noncomedogenic. Most products are also fragrance-free, making them a good fit for sensitive skin types.

Should I use a different cleanser for dry skin? 

Yes. Soap-based and foaming cleansers can strip away natural oils. A gentle, oil-based cleanser like Transfoamational™ cleans thoroughly while protecting the skin's moisture barrier.